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Die Exam einer Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) ist eine Zertifizierungsprüfung, die das Know-how einer Person in der Marketingautomatisierung, dem E-Mail-Marketing, dem mobilen Marketing, der Social-Media-Werbung und der Web-Personalisierung mithilfe der Salesforce-Marketing-Cloud-Plattform bestätigt. Die Prüfung ist für Fachleute ausgelegt, die für die Implementierung, Konfiguration und Optimierung der Marketing -Cloud verantwortlich sind, um das Kundenbindung voranzutreiben, den ROI zu erhöhen und die Marketingleistung zu verbessern.

Um ein zertifizierter Salesforce Marketing Cloud Consultant zu werden, müssen Kandidaten eine 60-Fragen-Mehrfachauswahlprüfung bestehen. Die Prüfung deckt eine breite Palette von Themen ab, einschließlich E-Mail-Best Practices, Datenmanagement, Segmentierung und Berichterstellung. Den Kandidaten werden 105 Minuten zur Verfügung gestellt, um die Prüfung abzuschließen, und eine Bestehensnote von 68% oder höher ist erforderlich, um die Zertifizierung zu erhalten.

>> Marketing-Cloud-Consultant Zertifizierungsantworten <<

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Die Salesforce Marketing-Cloud-Consultant-Zertifizierungsprüfung ist für Personen konzipiert, die ein starkes Verständnis von Marketing-Automatisierungskonzepten haben und in der Lage sind, Salesforce Marketing Cloud effektiv zu nutzen. Kandidaten, die die Prüfung ablegen möchten, müssen Erfahrung in der Verwaltung von Marketingkampagnen mit Marketing Cloud haben und Kenntnisse in HTML, CSS und SQL besitzen. Sie müssen auch Erfahrung in der Integration von Salesforce Marketing Cloud mit anderen Systemen wie CRM, ERP und CMS haben.

Salesforce Certified Marketing Cloud Consultant Marketing-Cloud-Consultant Prüfungsfragen mit Lösungen (Q157-Q162):

157. Frage
A customer asks why the send time values with an email are not being added to a Send Log.
Which two actions would successfully write send time variable to their Send Log?

A. Use the WriteToLog() AMPscript function in the content.
B. Match an AMPscript variable name to a Send Log field.
C. Enable send logging to a data extension during send process.
D. Ensure the send log is linked in an attribute group.

Antwort: A,B

Begründung:
Explanation
Two actions that would successfully write send time variables to their Send Log are:
Match an AMPscript variable name to a Send Log field. This action will allow the customer to write the value of an AMPscript variable to a corresponding field in the Send Log data extension. For example, if the customer has a Send Log field named ProductName and an AMPscript variable named
@ProductName, then the value of @ProductName will be written to the ProductName field in the Send Log.
Use the WriteToLog() AMPscript function in the content. This action will allow the customer to write one or more values to a specified field in the Send Log data extension using an AMPscript function. For example, if the customer wants to write the value of @ProductName and @ProductPrice to the ProductInfo field in the Send Log, they can use WriteToLog("ProductInfo",@ProductName,@ProductPrice) in their content.
Ensuring the send log is linked in an attribute group is not necessary for writing send time variables to their Send Log, as it is only used for creating relationships between data sources in Contact Builder. Enabling send logging to a data extension during send process is not an action that would write send time variables to their Send Log, as it is only a setting that enables or disables send logging for a specific email send. References:
https://help.salesforce.com/s/articleView?id=sf.mc_es_create_a_sendlog_data_extension.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_es_write_to_the_send_log.htm&type=5

158. Frage
Northern Trail Outfitters wants to import their Sales Cloud data into Marketing Cloud to leverage it within Journey Builder. They have approximately 10 million customers and the data needs to be available with a delay of no more than 30 minutes. Only customers where the consent checkbox is selected in Sales Cloud should be imported, which represents approximately half of their customer database
What should they implement?

A. All Subscribers, since these are synchronized in real time
B. Import from Salesforce Report in Automation Studio
C. Event Data from the Entry Event in Journey Builder
D. Synchronized Data Extensions with a filter

Antwort: D

159. Frage
A user receives a message stating that there is an error binding data bound member when testing an Entry Event in Journey Builder.
What can a user do to ensure that contacts enter this interaction successfully based on the error message?
(Choose two.)

A. Select a source DE with a root relationship to the contact.
B. Import new subscribers to the All Subscribers table.
C. Fire the event in both Automation Studio and the Entry Event.
D. Make sure the contact is above the High Water Mark on the source data.

Antwort: A,D

160. Frage
Northern Trail Outfitters (NTO) is creating a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month.
Their transactional information, which includes redeemed promo codes, Is housed in a separate data extension than the one used for Journey injection. NTO needs to use an attribute to attribute comparison on the customer number field in the Journey source and transaction data extensions.
Which activity would they use to accomplish this?

A. Decision Split Activity using both Contact and Journey Data
B. Einstein Split Activity
C. Decision Split Activity using only Journey Data
D. Decision Split Activity using only Contact Data

Antwort: A

Begründung:
Explanation
A decision split activity is a journey builder activity that allows branching the journey based on attribute values or engagement behavior of each contact. Contact data refers to data that is stored outside the journey, such as in data extensions or data views. Journey data refers to data that is captured at the moment of entry into the journey, such as from a Salesforce entry event. By using both contact and journey data in a decision split activity, NTO can compare attribute values from different sources using an attribute-to-attribute comparison. For example, they can compare the promo code from the transaction data extension (contact data) with the promo code from the entry event (journey data) and divert contacts who have redeemed the promo code before reminder emails are sent. References:
https://help.salesforce.com/articleView?id=sf.mc_jb_decision_split.htm&type=5
https://help.salesforce.com/articleView?id=sf.mc_jb_attribute_to_attribute_comparison.htm&type=5

161. Frage
Northern Trail Outfitters has determined they will initially deploy messaging to email and SMS channels, but also plan for social advertising. Customer data originates within their point-of-sale system which communicates to Marketing Cloud in real-time via API. They want to configure their customer data for long-term cleanliness and maintainability.
Which two best practices should be utilized? (Choose 2 answers)

A. Regularly merge duplicate contacts to keep tracking data accurately.
B. Define the subscriber key as a unique value that does not relate to a specific channel.
C. Configure Contact Builder to automatically generate a unique subscriber key.
D. When using an external database of record, utilize that system's identifier as the contact key.

Antwort: B,D

Begründung:
Two best practices that should be utilized for configuring customer data for long-term cleanliness and maintainability are:
* When using an external database of record, utilize that system's identifier as the contact key. This will ensure that contacts can be identified and tracked across different channels and platforms using a consistent and persistent value.
* Define the subscriber key as a unique value that does not relate to a specific channel. This will allow contacts to change their email or mobile device without affecting their subscriber key or losing their tracking history.
Configuring Contact Builder to automatically generate a unique subscriber key is not recommended, as it may create duplicate or inconsistent records if contacts already have an identifier in another system. Regularly merging duplicate contacts is not a best practice, but rather a remedial action that should be avoided by using proper data hygiene techniques.References:
https://help.salesforce.com/s/articleView?id=sf.mc_co_subscriber_key.htm&type=5

162. Frage
......

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Marketing-Cloud-Consultant examkiller gültige Ausbildung Dumps & Marketing-Cloud-Consultant Prüfung Überprüfung Torrents

Kostenlose Salesforce Certified Marketing Cloud Consultant vce dumps & neueste Marketing-Cloud-Consultant examcollection Dumps

Salesforce Certified Marketing Cloud Consultant Marketing-Cloud-Consultant Prüfungsfragen mit Lösungen (Q157-Q162):

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