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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q87-Q92):

NEW QUESTION # 87
What user permission is required to configure SSO in social studio.

A. full user
B. custom user
C. limited user
D. Super user

Answer: D

Explanation:
To configure Single Sign-On (SSO) in Social Studio, the user must have Super User permissions. This level of access allows the user to manage critical settings, including security configurations like SSO, ensuring that only authorized personnel can alter such essential settings.

NEW QUESTION # 88
In which section can you define fatigue rules to restrict a user from being recommended same content multiple times

A. Einstein engagement scoring
B. Einstein content selection
C. Einstein copy insights
D. Einstein Engagement Scoring: Predicts the likelihood of a subscriber engaging with emails (opening, clicking, unsubscribing). It doesn't directly control content selection or fatigue rules.

Answer: B

Explanation:
* Understanding Content Fatigue:
Content fatigue occurs when subscribers receive the same or very similar content repeatedly, leading to decreased engagement or even unsubscribes.
* Einstein Content Selection and Fatigue Rules:
Einstein Content Selection is a feature that uses AI to personalize content for each subscriber at the time of send. It takes into account subscriber preferences, past behavior, and available content assets.
Fatigue Rules: Within Einstein Content Selection, you can define "fatigue rules" (also sometimes referred to as "exclusion rules"). These rules prevent the system from recommending the same content to a subscriber too frequently within a defined timeframe.
* Why Other Options Are Incorrect:
B: Einstein Copy Insights: Focuses on analyzing subject line performance and providing recommendations, not on managing content fatigue.

NEW QUESTION # 89
What is the fastest method of adding web analytics tags to all posts created in Social Studio Publish?

A. Publish Macros
B. Post Approvals
C. Individually
D. Workspace Shared Notes

Answer: A

NEW QUESTION # 90
What is the prerequisite to create advertising studio audience:

A. Create advertising/business account on the required and network and setup the ad account integration in MC
B. There is no prerequisite as all setup is done.
C. Set user opt in data.

Answer: A

Explanation:
To create an Advertising Studio audience, the prerequisite involves:
* A: Create advertising/business account on the required network and setup the ad account integration in Marketing Cloud. This step ensures that Salesforce Marketing Cloud can communicate and synchronize data with the advertising networks, such as Facebook, Google, or Twitter, allowing for the targeted advertising campaigns to be managed directly from the Marketing Cloud.

NEW QUESTION # 91
To what types of objects can you do a quick send in distributed marketing, Select multiple

A. Person account, (opportunities, Quick send message records)
B. Lead
C. Contact.

Answer: A,B,C

Explanation:
In Distributed Marketing, Quick Send can be used with the following types of objects:
* A: Lead: Allows sales representatives to quickly send marketing-approved emails directly to leads.
* B: Contact: Similar to leads, contacts can also receive personalized, immediate communications via Quick Send.
* C: Person Account: This includes personal account records, which can also be targeted for Quick Send actions, providing a seamless integration between marketing and sales efforts.

NEW QUESTION # 92
......

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Marketing-Cloud-Advanced-Cross-Channel Valid Test Format, Trustworthy Marketing-Cloud-Advanced-Cross-Channel Practice

Web-Based Practice Tests: The Key to Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Success

Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q87-Q92):

Free PDF Salesforce - Marketing-Cloud-Advanced-Cross-Channel - Perfect Salesforce Marketing Cloud Advanced Cross Channel Valid Test Format

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